What is crowdfunding?

Crowdfunding is the practice of funding a project or venture by raising small amounts of money from a large number of people, typically via the Internet. In a word, crowdfunding makes use of the easy accessibility of vast networks of friends, family, and colleagues through social media to get the word out about new business opportunities and attract investors. Crowdfunding has the potential to increase entrepreneurship by expanding the pool of investors from whom funds can be raised, beyond the traditional circle of owners, relatives, and venture capitalists.